We are on the lookout for a dynamic Digital Marketing Specialist with a strong IT background to amplify our brand's presence!
As a Digital Marketing Specialist, you will be instrumental in designing and executing powerful B2B marketing campaigns, focusing on social media channels, to captivate and convert our target audience. Drawing from your IT know-how and marketing prowess, you will be crafting content plans, utilizing ABM strategies, and engaging potential clients with compelling copy, leveraging the capabilities of ChatGPT. If you have video editing skills, you’ll have an edge in delivering multimedia-rich content to further engage the clientele.
Responsibilities
- Design and execute high-impact B2B digital marketing campaigns.
- Develop a robust content plan tailored to our IT audience, ensuring consistency and relevance.
- Implement ABM (Account-Based Marketing) strategies to target key potential clients.
- Manage and optimize social media channels to increase visibility and engagement.
- Produce compelling copy, integrating ChatGPT, for a diverse range of marketing materials.
- Collaborate with internal teams to fine-tune our brand message.
- Edit and produce video content to enrich our digital marketing assets.
Requirements
- Proven experience in digital marketing, with a strong preference for those familiar with the IT sector.
- Solid understanding of B2B marketing dynamics and techniques.
- Proficiency in crafting enticing content plans and executing them.
- Hands-on experience with ABM strategies and tools.
- ChatGPT experience.
- Basic to intermediate video editing skills are a huge plus.
- Proficient English language skills (B2 - C1).
- Adept at multi-tasking and adhering to deadlines.
- Collaborative mindset, coupled with good communication skills.
- A proactive approach, infused with a sense of responsibility and integrity.
If the intersection of technology and creative marketing speaks to you, and you're ready to shape the digital voice of an industry leader, we are eager to connect with you!